Lorena Piñon a multidisciplinary Creative Director defining AI-assisted storytelling.
As a creative leader, Lorena develops strategic concepts, narratives, and production systems with a social-first approach, helping brands deliver high-quality creative at scale while maintaining a human touch.
Designing in the Age of AI
Lorena treats AI as a production partner. She defines the idea, protects the narrative, and leads AI-assisted workflows that streamline production, reduce delivery time, and ensure every output remains intentional, user-centered, and worth making.